This week, Giedrė Čiuladienė, a partner at Triniti Jurex, teamed up with Sandra Golbreich, Founding Partner at Baltic Sandbox Accelerator and a GP at Baltic Sandbox Ventures, to lead a workshop titled “Tips and Tricks for the Best Pitch” at the Startup Fair Pitch Battle. Pitching is an art that requires practice, guidance, and, most importantly, direct feedback. This workshop provided attendees with a perfect opportunity to gain actionable feedback, and today we’re sharing some key tips from the session on effective pitching.

1. Authenticity and Passion: When pitching your startup, it’s crucial to be yourself and authentically express your passion for what you do. The business world is saturated with ideas, but what sets successful entrepreneurs apart is their ability to make a lasting impression. People remember not just the idea but also the person behind it. Share your personal journey, your motivations, and why you’re genuinely passionate about solving the problem your startup addresses. This emotional connection can leave a lasting impact on potential investors, partners, and customers.
2. Simplicity in Product Explanation: In the fast-paced world of startups, clarity is key. When explaining your product, keep it simple and concise. Avoid jargon and technical complexities that might confuse your audience. Instead, focus on how your product solves a real-world problem or pain point. Use relatable language and examples to help others easily understand what you offer. A straightforward product explanation not only makes your pitch more accessible but also increases the likelihood of people grasping its value proposition.
3. Present a Clear Roadmap: Investors and partners want to know how you plan to achieve your startup’s goals. Providing a well-thought-out roadmap demonstrates your strategic thinking and commitment to success. Outline the key milestones, timelines, and resources needed to reach your objectives. Address potential challenges and risks, showing that you’ve considered contingencies. A clear and detailed roadmap not only instills confidence in your startup’s viability but also helps stakeholders envision their role in your journey, making them more likely to get on board.