{"id":42703,"date":"2026-11-05T11:28:47","date_gmt":"2026-11-05T09:28:47","guid":{"rendered":"https:\/\/triniti.eu\/?post_type=insights&#038;p=42703"},"modified":"2026-11-05T17:27:54","modified_gmt":"2026-11-05T15:27:54","slug":"es-parama-prekiu-zenklu-registracijai","status":"publish","type":"insights","link":"https:\/\/triniti.eu\/lt\/izvalgos\/es-parama-prekiu-zenklu-registracijai\/","title":{"rendered":"Kaip apsaugoti savo preki\u0173 \u017eenkl\u0105? Pasinaudokite ES parama"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Prek\u0117s \u017eenklas da\u017enai yra vienas vertingiausi\u0173 \u012fmon\u0117s turt\u0173. Pagal j\u012f klientai jus atpa\u017e\u012fsta, jis kuria pasitik\u0117jim\u0105 ir i\u0161skiria jus i\u0161 konkurent\u0173. Vis d\u0117lto daugelis versl\u0173 apie teisin\u0119 \u017eenklo apsaug\u0105 pagalvoja tik tada, kai rinkoje atsiranda pana\u0161us pavadinimas arba gaunama konkurento pretenzija. Kaip apsaugoti preki\u0173 \u017eenkl\u0105 Europos S\u0105jungoje, kokius kelius galima rinktis ir \u012f k\u0105 atkreipti d\u0117mes\u012f?<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kod\u0117l verta registruoti preki\u0173 \u017eenkl\u0105?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u012eregistruotas preki\u0173 \u017eenklas suteikia savininkui i\u0161imtin\u0119 teis\u0119 j\u012f naudoti ir drausti kitiems naudoti tapat\u0173 ar klaidinamai pana\u0161\u0173 \u017eymen\u012f tapa\u010dioms ar pana\u0161ioms prek\u0117ms ir paslaugoms. Registracija suteikia \u0161iuos privalumus:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Lengvesn\u0117 teisi\u0173 gynyba.<\/strong> Registracijos faktas yra ai\u0161kus teisi\u0173 \u012frodymas gin\u010de, muitin\u0117je ar elektronin\u0117s prekybos platformose.<\/li>\n\n\n\n<li><strong>Turto vert\u0117.<\/strong> \u012eregistruot\u0105 \u017eenkl\u0105 galima licencijuoti, perleisti, \u012fkeisti, jis didina \u012fmon\u0117s vert\u0119 investuotojams.<\/li>\n\n\n\n<li><strong>Apsauga ple\u010diantis.<\/strong> Registracija padeda i\u0161vengti situacij\u0173, kai naujoje rinkoje \u017eenkl\u0105 jau u\u017esiregistravo kitas asmuo.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Svarbu \u017einoti, kad preki\u0173 \u017eenklo apsauga yra teritorin\u0117. Ji galioja tik ten, kur \u017eenklas \u012fregistruotas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kokie yra apsaugos keliai?<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Kelias<\/strong><\/td><td><strong>Kur galioja<\/strong><\/td><td><strong>Kam tinka<\/strong><\/td><\/tr><tr><td>Nacionalin\u0117 registracija (Lietuvoje \u2013 Valstybinis patent\u0173 biuras)<\/td><td>Vienoje valstyb\u0117je<\/td><td>Verslui, veikian\u010diam tik vienoje rinkoje<\/td><\/tr><tr><td>ES preki\u0173 \u017eenklas (EUIPO)<\/td><td>Visose ES valstyb\u0117se nar\u0117se viena parai\u0161ka<\/td><td>Verslui, veikian\u010diam ar planuojan\u010diam veikti keliose ES \u0161alyse<\/td><\/tr><tr><td>Tarptautin\u0117 registracija (Madrido sistema, WIPO)<\/td><td>Pasirinktose sistemos \u0161alyse, \u012fskaitant ES<\/td><td>Verslui, kuris planuoja pl\u0117stis ir u\u017e ES rib\u0173<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Daugumai \u012f Europos rink\u0105 orientuot\u0173 \u012fmoni\u0173 racionaliausias pasirinkimas yra ES preki\u0173 \u017eenklas. Viena parai\u0161ka, viena proced\u016bra ir vienas registras u\u017etikrina apsaug\u0105 visoje S\u0105jungoje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>ES preki\u0173 \u017eenklo registracija \u017eingsnis po \u017eingsnio<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>I\u0161ankstin\u0117 paie\u0161ka.<\/strong> Prie\u0161 teikiant parai\u0161k\u0105 rekomenduojame patikrinti, ar n\u0117ra \u012fregistruot\u0173 tapa\u010di\u0173 ar pana\u0161i\u0173 \u017eenkl\u0173. Paie\u0161ka leid\u017eia \u012fvertinti protest\u0173 rizik\u0105 ir i\u0161vengti i\u0161laid\u0173 bei nemaloni\u0173 staigmen\u0173.<\/li>\n\n\n\n<li><strong>Preki\u0173 ir paslaug\u0173 s\u0105ra\u0161as.<\/strong> Prek\u0117s ir paslaugos registruojamos pagal Nicos klasifikacij\u0105. Tikslus s\u0105ra\u0161as yra vienas svarbiausi\u0173 etap\u0173: per siauras s\u0105ra\u0161as gali palikti sprag\u0173 apsaugoje, o per platus padidina konflikto su kitais \u017eenkl\u0173 savininkais tikimyb\u0119.<\/li>\n\n\n\n<li><strong>Parai\u0161kos padavimas.<\/strong> Parai\u0161ka teikiama EUIPO elektroniniu b\u016bdu. Kartu sumokamas \u017eyminis mokestis, kurio dydis priklauso nuo klasi\u0173 skai\u010diaus.<\/li>\n\n\n\n<li><strong>Ekspertiz\u0117.<\/strong> EUIPO patikrina, ar parai\u0161ka atitinka formalius reikalavimus ir ar \u017eenklas apskritai gali b\u016bti registruojamas, pavyzd\u017eiui, ar jis n\u0117ra tik apra\u0161omasis ir turi skiriam\u0105j\u012f po\u017eym\u012f.<\/li>\n\n\n\n<li><strong>Paskelbimas ir protest\u0173 terminas.<\/strong> Paskelbus parai\u0161k\u0105, prasideda 3 m\u0117nesi\u0173 terminas. Per j\u012f ankstesni\u0173 teisi\u0173 tur\u0117tojai gali pateikti protest\u0105.<\/li>\n\n\n\n<li><strong>Registracija.<\/strong> Jei protest\u0173 n\u0117ra arba jie i\u0161sprend\u017eiami j\u016bs\u0173 naudai, \u017eenklas \u012fregistruojamas.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Skland\u017eiai vykstantis procesas paprastai trunka apie 4\u20136 m\u0117nesius. Apsauga skai\u010diuojama nuo parai\u0161kos padavimo datos. ES preki\u0173 \u017eenklas galioja 10 met\u0173 ir gali b\u016bti prat\u0119siamas neribot\u0105 skai\u010di\u0173 kart\u0173 kas 10 met\u0173.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>K\u0105 daryti po registracijos?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Registracija yra tik prad\u017eia. Kad apsauga b\u016bt\u0173 veiksminga, rekomenduojame:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Naudoti \u017eenkl\u0105.<\/strong> Jei ES preki\u0173 \u017eenklas nenaudojamas 5 metus, j\u012f galima prarasti, pavyzd\u017eiui, kai jo panaikinimo pra\u0161o kitas asmuo.<\/li>\n\n\n\n<li><strong>Steb\u0117ti rink\u0105 ir registrus.<\/strong> \u017denkl\u0173 steb\u0117sena leid\u017eia laiku pasteb\u0117ti pana\u0161ias parai\u0161kas ir pateikti protest\u0105 per nustatyt\u0105 termin\u0105.<\/li>\n\n\n\n<li><strong>Aktyviai ginti teises.<\/strong> \u012esp\u0117jamieji ra\u0161tai, protestai, kreipimaisi \u012f muitin\u0119 ir prekybos platformas padeda sustabdyti pa\u017eeidimus j\u0173 prad\u017eioje.<\/li>\n\n\n\n<li><strong>Laiku prat\u0119sti registracij\u0105.<\/strong> Apie art\u0117jant\u012f termin\u0105 verta pasir\u016bpinti i\u0161 anksto.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>ES parama smulkiam ir vidutiniam verslui<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Smulkios ir vidutin\u0117s \u012fmon\u0117s gali pasinaudoti EUIPO administruojamu SME Fund (MV\u012e fondu) ir susigr\u0105\u017einti dal\u012f preki\u0173 \u017eenklo registracijos mokes\u010di\u0173.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nuo lapkri\u010dio 5 d. v\u0117l galima teikti parai\u0161kas paramai preki\u0173 \u017eenkl\u0173 registracijai gauti ir sutaupyti iki 75 % registracijos mokes\u010dio.<br>Svarbu \u2013 parai\u0161k\u0173 teikimo laikotarpis labai trumpas \u2013 tik iki gruod\u017eio 4 d., tod\u0117l rekomenduojame nedelsti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jei nor\u0117tum\u0117te pasinaudoti parama \u2013 susisiekite su mumis jau dabar \u2013 mes parengsime reikalingus dokumentus J\u016bs\u0173 vardu.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/form.typeform.com\/to\/nGUdqHUO\" target=\"_blank\" rel=\"noopener\">Reikia pagalbos pildant parai\u0161k\u0105<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kaip galime pad\u0117ti?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TRINITI komanda gali pad\u0117ti visais preki\u0173 \u017eenklo apsaugos etapais: atlikti i\u0161ankstin\u0119 paie\u0161k\u0105 ir \u012fvertinti rizik\u0105, parengti preki\u0173 ir paslaug\u0173 s\u0105ra\u0161\u0105, pateikti ir administruoti parai\u0161k\u0105 EUIPO, atstovauti protesto proced\u016brose, steb\u0117ti \u017eenklus ir ginti j\u016bs\u0173 teises. Taip pat padedame pasinaudoti ES parama registracijos i\u0161laidoms kompensuoti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Norite apsaugoti savo prek\u0117s \u017eenkl\u0105? Susisiekite su mumis d\u0117l konsultacijos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"featured_media":42726,"template":"","meta":{"_acf_changed":false,"footnotes":""},"person_countries":[248],"people_industries":[],"experience_practice_area":[269],"insight_category":[440,441],"class_list":["post-42703","insights","type-insights","status-publish","has-post-thumbnail","hentry","person_countries-lietuva","experience_practice_area-intelektines-nuosavybes-teise","insight_category-naujienos","insight_category-tinklarastis"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ES parama preki\u0173 \u017eenkl\u0173 registracijai \u2013 iki 75 % | TRINITI<\/title>\n<meta name=\"description\" content=\"Pasinaudokite ES parama preki\u0173 \u017eenkl\u0173 registracijai ir susigr\u0105\u017einkite iki 75 % mokes\u010dio. Parai\u0161kos priimamos iki gruod\u017eio 4 d. 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