In today’s business environment, where sustainability has become a key success factor, greenwashing—false claims of sustainability—has emerged as a significant risk for companies seeking to maintain long-term trust and an impeccable reputation. Every company aspiring to grow in a sustainable direction now faces increasing societal expectations and stricter requirements. Businesses must find ways to accurately and transparently reflect their impact and avoid misleading claims.
Addressing these challenges, Triniti Jurex, in collaboration with the Norwegian–Lithuanian Chamber of Commerce, invites you to the traditional „Nordic-Baltic Sustainable Business Summit 2024“, focusing on this year’s essential theme: „Greenwashing: Challenges in Implementing ESG Policies“. This conference is especially valuable for business leaders who seek a deeper understanding of ESG challenges and aim to achieve genuine, not merely declarative, sustainability.
Experienced experts will share insights on identifying greenwashing pitfalls and ensuring a transparent, long-term business strategy. During the discussion, Karolina Laurynaitė, Triniti Jurex partner and head of ESG, will explore legal opportunities and challenges, helping participants find effective solutions for implementing sustainability policies. Additional panel experts include:
- Darius Gliaubicas | Partner | Head of Vilnius Assurance Department | Grant Thornton Baltic – Lithuania
- Daiva Lialytė | CEO | Integrity PR
- Audrius Rutkauskas | Head of Sustainability | SEB
- Sophie Scamans | ESG Data Analyst | OP Financial Group, Finland
This event is organized by the Norwegian–Lithuanian Chamber of Commerce and the Royal Norwegian Embassy in Lithuania, in collaboration with the Swedish, Finnish, and Estonian Chambers of Commerce in Lithuania and the Lithuanian Responsible Business Association (LAVA). This bcoalition of international organizations underscores the importance of implementing ESG policies and fostering a culture of sustainability across the region.
We invite business leaders, ESG and sustainability managers, and all those seeking long-term impact to register and participate in this conference.